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Hollister’s fictitious brand story – does it matter?

Hollister's website, including the '1922' device

Hollister's website, including the '1922' device

I can’t claim to know much about Abercrombie & Fitch’s sister brand, Hollister, and if I did, I suspect it’s somewhere that might be outside of both my price and age brackets. To be fair though, Hollister’s presence in the UK is pretty new – the first store, at Brent Cross, opened only last year – with … Continue Reading

Is Apple Store coming to Newcastle’s Eldon Square?

It certainly looks like it, according to the latest, publically available version of the Eldon Square South letting plan.[broken link removed] What’s more, it also appears that there’s going to be a branch of the trendy fashion brand of the moment, Superdry.

Here’s a screenshot:

Screenshot of ES South lettings map, September 2009

Screenshot of ES South lettings map, September 2009

At present, the only Apple Stores in the north of England are in Manchester (Trafford … Continue Reading