Former Woolworths, Hitchin (22 Sep 2011). Photograph by Steve Hack

Earlier in the week I mentioned how the former Woolworths in Newquay had been divided up between Poundland and Peacocks. Now the same process is underway in Hitchin (store #452).

Steve Hack sent me this photograph that he took in the historic Hertfordshire town yesterday, showing the development of both stores well underway. While Peacocks has a poster on the hoardings announcing its arrival, Poundland’s impending opening – set for Thursday next week (29 September) – is given away by the distinctive turquoise paintwork that now adorns the other half of the property.

Poster at Peacocks, Hitchin (22 Sep 2011). Photograph by Steve Hack

Though I’ve never visited Hitchin, my understanding is that it’s rather an upmarket town, with lots of independent shops and cafés and a low number of empty stores.

As Poundland continues to widen its target demographic and approaches a store count of 350 – double the number that existed just three years ago – it’s clear that the chain’s juggernaut of growth shows no sign of slowing down yet.

3DReid's proposal for the remodelled Primark/ex-BHS building

Interesting retail things always seem to happen on Tyneside while I’m on holiday! This time, I returned from Slovenia yesterday – hence the lack of recent blog posts – to find that the planning application for Newcastle’s new Primark flagship has been submitted while I’ve been away.

While the news of Primark’s expansion has been known since the adjacent BHS store began closing down in January, the planning application is significant in revealing for the first time the shape, size and appearance of the proposed store.

A more detailed trawl through the application’s 52 accompanying documents will have to wait until I’ve caught up with my post-holiday tasks, but we now know that the store will be huge – with 10,650 sqm (114,636 sq ft) of retail floorspace – and that it will involve a radical remodelling, above, of the property’s frontages to both Northumberland Road and Northumberland Street. The Evening Chronicle’s coverage of the story suggests that 200 new part-time jobs will be created as a result of the expansion.

...and how it looked before (7 Mar 2010)

Judging by the comments at SkyscraperCity, reaction to 3DReid’s radical redesign seems mixed, with some forum members – not entirely unjustly – likening the new look to that of an east European department store. To be fair, the slightly grainy quality of the renders makes it difficult to draw firm conclusions, but there’s little doubt in my mind that almost anything would be an improvement on what’s currently there. The introduction of much more glazing and what looks like an elaborate lighting scheme are particularly welcome in enlivening what has, to date, always been a blank and unforgiving façade.

How the new BHS will look. Image by Dalziel & Pow

With Primark’s proposals coming hot on the heels of BHS’s plans for an equally radical reworking of the adjacent former Next store, above, 2011 is certainly shaping up to be a significant year for Newcastle city centre retail. Readers, journalists and visitors to Newcastle often ask me to summarise what’s currently happening in the city centre, so here, by way of reminder, are the key developments that any Newcastle retail watcher should include within their itinerary.

Northumberland Street

Cotswold, Northumberland Street, Newcastle (14 Mar 2011)

• At the top end of Northumberland Street, opposite M&S, preparatory work is underway on Newcastle’s new Primark, expanding the chain’s existing store (in a former C&A unit) into the vacated BHS site.
• Next door, the former Next is being transformed into a four-storey, new-concept BHS. Plans for a bold new frontage are still yet to be approved, but Arcadia Group says that the store is expected to open by the end of the year.
• Further down the street, Clas Ohlson’s twelfth UK store is set to open next month, covering 20,333 sq ft of retail space on the site of the former Collectables store.
• Elsewhere in the street, the new Peacocks, Cotswold Outdoor and Currys/PC World stores – all opened during 2010 – are among those chains’ most impressive high-street shops, and are all worth a visit.

Grainger Town

Hotel Chocolat, Blackett Street, Newcastle (12 Jan 2011)

Around and south of Grey’s Monument, the potential loss of TJ Hughes – currently in closing-down mode – is undoubtedly a worry, but there are plenty of other signs that the area is bouncing back after several years of high vacancy rates:

• Big upcoming arrivals are the three-storey Urban Outfitters on the former Green Market site, and a new Calvin Klein Underwear shop in the former Kurt Geiger next door.
• Meanwhile, the fabulous Hotel Chocolat in Blackett Street, H&M in Grey Street and Jaeger London in Grainger Street are among the recent arrivals that have helped to improve the retail offer in the southern part of the city centre.
• As far as specialist retail is concerned, the Market Street area seems to have established itself as Newcastle’s ‘outdoor retail’ focus, with the long-established Tiso recently joined by Blacks and the well-regarded independent Start Cycles. Over the road, investments in the Grainger Market also seem to be paying off as a wealth of creative independents – such as the delightful foodie store Mmm… – build on the Market’s fresh-food heritage to create a truly modern and inspiring retail experience.

Eldon Square

Eldon Square extension (16 Feb 2010)

The opening of Eldon Square’s St Andrew’s Way extension eighteen months ago is arguably the impetus for all else that’s currently happening in the city centre, both in terms of freeing up space elsewhere and in prompting other retailers to up their game:

• The Debenhams-anchored St Andrew’s Way is universally impressive, with almost all the retailers there having created modern and innovative frontages, store environments or both. All Saints’ double-height window of sewing machines always catches the eye, while Hollister has given Newcastle an instore experience that is completely on-brand, appeals to all the senses (sight, smell, touch…), and is unlike anything else currently in the city.
• Among the units freed up by those retailers now in St Andrew’s Way, the recently opened Next has transformed the old Arcadia space into a store that is unrecognisable – inside and out – from what it used to be. Elsewhere, Kurt Geiger, Foot Locker and Barratts have all created new, eyecatching stores within the older parts of the shopping centre, replacing their older and smaller shops elsewhere.

That’s my snapshot of some of the current and recent interesting happenings in Newcastle city centre, but do feel free, as always, to add your own highlights using the comments form below!

Habitat, Bristol (22 Feb 2011)

It’s hard to dispute that the last couple of weeks has been a torrid time for the UK high street, with a succession of well-known names either announcing bad news or collapsing into administration.

While HMV has a stay of execution for now, other retailers in that section of the alphabet – Habitat, HomeForm, Haldanes and TJ Hughes – have teetered, joined by others such as the clothing chains Jane Norman and Life & Style.

Thorntons, Bishop Auckland (24 Jan 2011)

Comet and Thorntons, meanwhile, look set to follow Mothercare’s recent lead in radically slimming down their UK store estates. When Thorntons becomes the most popular trending topic on Twitter, as it was earlier this week, you really know that the high street’s travails have entered mainstream discussion.

So, what are the key headlines from, arguably, the most intense period of bad retail news since a flurry of retailers – among them Woolworths, Zavvi, Whittard’s and Adams – all collapsed in the final weeks of 2008?

Habitat's Tottenham Court Road flagship - which is staying open (6 Apr 2011)

• The iconic furniture brand Habitat, and three of its central London stores, have been bought by Home Retail Group, owner of Argos and Homebase, for £24.5m. However, the remaining 30 UK stores are in administration and threatened with closure, with 750 jobs at risk. Harrogate, Edinburgh and York are among the locations affected, but there have been no Habitat stores in the North East since the Eldon Square branch in Newcastle closed in the late 1980s.

• HomeForm, the private equity-owned home improvement business that owns brands such as Moben, Kitchens Direct and Dolphin filed for administration on 23 June, putting 160 showrooms and 2,800 jobs in danger. Locations in the North East include Darlington, Gateshead, Middlesbrough, Newcastle and Sunderland.

• TJ Hughes, the Liverpool-based discount department store chain, collapsed into administration on Thursday morning, two days after announcing that it was planning to appoint administrators. The chain has 57 stores, which employ 4,000 people and account for almost 2 million square feet of retail floorspace – slightly more than the entire sales area of Metrocentre. TJ Hughes stores in Newcastle, Sunderland and Middlesbrough are among those at risk.

• Young fashion chain Jane Norman collapsed into administration earlier this week. On Tuesday, it was announced that Edinburgh Woollen Mill had bought 33 of the 94 shops, saving nearly 400 jobs, with a possibility of buying 28 more stores. However, the remaining 33 sites will close – including the branch in Newcastle’s Eldon Square – and the future of Jane Norman’s 82 department store concessions is uncertain.

• Clothing and homewares chain Life & Style – the rebadged Ethel Austin – collapsed into administration for the third time in as many years last month. 22 of the rump business’s 90 stores are already closing, with 274 staff losing their jobs.

• A week ago, Kesa-owned electricals chain Comet reported a 6.8% fall in sales compared to a year before, and annnounced plans to close 17 stores and downsize 9 others.

• On Tuesday, chocolatier Thorntons revealed that it would close up to 180 shops over the next three years, accounting for almost half of its entire company-owned store estate. The additional 227 franchisee-owned stores are not affected.

All these stories are worthy of a discussion in their own right – and will more than likely crop up again in future blog posts – but, looked at as a whole, what do they tell us about the condition of UK retail right now?

TJ Hughes, Sunderland (7 Sep 2009)

Whenever a familar high street name is in danger, it’s easy to wheel out all the usual arguments about the effects of online shopping, supermarkets’ assault into non-food, and the bane of quarterly rent payments or upward-only rent reviews.

Squeezed consumer spending is clearly also a huge issue at present. The sectors that Comet and HomeForm inhsbit – electricals and home improvement – are both among the most challenging places to be right now, as demonstrated by difficult trading at Dixons, Best Buy’s struggle to make an impression in the UK, and the recent collapse of Focus DIY.

Focus, Consett (4 Jun 2011)

Without a doubt, these economic or market factors have all contributed to the recent bad news, but they don’t explain why some retailers are collapsing when plenty of others are, if not exactly thriving, at least weathering the economic storm. The John Lewis Partnership, for example, today published its healthiest weekly sales figures for some time, with the Delia effect at Waitrose and the launch of the John Lewis Clearance pushing up turnover by 12.5% compared to a year ago.

Just as John Lewis can usually be relied upon to deliver good news, it’s very rarely a complete surprise when a particular retailer goes under. Look at this week’s casualties, and you’ll see that most of them share one or more of the same attributes:

• Lack of clarity regarding the brand or proposition
• A perception of being a ‘legacy’ retailer
• Stronger competitors within their sector
• A reputation simply for being cheap, rather than offering value
• Instability and a lack of strategic direction through constant changes in ownership or management.

Habitat fascia, York (17 Jul 2010)

In its heyday in the 1960s and 70s, Habitat, for example, was truly a design and retail innovator. However, squeezed between Ikea at the value end and Heal’s and John Lewis at the top end, Habitat has since struggled to define its niche. Meanwhile, a shrinking store estate over the years – 33 now, from a recent peak of 42 – has reinforced the impression of a business in decline.

Closed-down Habitat, Birmingham (18 Mar 2010)

Jane Norman, too, has seemingly lost sight of the reasons that made it successful in the first place, with my female friends bemoaning what they see as its move downmarket – a dangerous shift, that brings it into more direct competition with bigger, and cheaper, chains such as Primark, Peacocks and New Look.

Those big names in the clothing sector have also caused difficulties for TJ Hughes and Life & Style – raising their fashion credentials in order to offer customers all-round value, and leaving behind those retailers that have sought to compete primarily on price. Add in Life & Style’s record of previous collapses (as Ethel Austin), and the fact that TJ Hughes has had four owners in the last decade, and there’s little wonder that both have become distracted from what needs to be their core focus – being top-notch retailers.

In Thorntons’ case, many of its difficulties seem self-inflicted, throwing away the upmarket cachet of its brand by spreading itself too thinly. Creating a bloated estate of 600 shops would be unwise enough, particularly when quite a lot of them offer uninspring store environments in unglamorous locations. However, letting your product be sold in supermarkets and Wilkinson was always likely to be a disaster – undermining your brand’s reputation for quality while simultaneously removing the need for shoppers to visit your own stores.

What does all this mean, looking forward? Well, those retail businesses that simply aren’t up to scratch in terms of proposition, brand, strategy or customer experience will need to up their game in order to survive. However, there’s no reason why those businesses that are well-run and have a clear reason to exist shouldn’t continue to prosper.

Queen's Parade frontage of former Woolworths, Hartlepool (4 May 2011)

As I briefly noted last week, Middlesbrough’s ex-Woolworths store isn’t the only one on Teesside to have recently found a new occupant. At the end of March, it was reported that Hartlepool’s former Woolies (store #322) – empty since the retailer’s collapse – is set to reopen as BHS in the autumn.

Originally opened in Lynn Street on 7 July 1928 (more of which in a future post), Hartlepool’s Woolworths branch moved to the then-new Middleton Grange Shopping Centre in 1970. The store originally had a large food hall, which was removed in 1986, and the store itself was downsized in 1990. As I observed previously, the space that Woolies freed up 21 years ago now houses Peacocks, Quicksilver and the British Heart Foundation furniture store, the latter accessed from the street rather than inside the shopping centre.

British Heart Foundation store, Hartlepool (16 Nov 2010)

I’d never visited the Woolworths store when it was still open, so wasn’t entirely familiar with the unit’s internal configuration. However, the drawings accompanying BHS’s recent planning applications for the site – H/2011/0207 and H/2011/0208 – make things much clearer.

Queen's Parade frontage of former Woolworths, Hartlepool (4 May 2011)

Despite a large proportion of the ground floor being occupied by other tenants since 1990, the plans make clear that Woolworths retained almost all the first floor. In the picture of the external (Queen’s Parade) frontage above, the ex-Woolies unit stretches the full width of the first-floor level – including the whole of the section with windows – with the British Heart Foundation store occupying just a small corner of the upper level facing Victoria Road, below.

BHF's two-storey corner unit, from Victoria Road (16 Nov 2010)

Looking at the ex-Woolies from Central Square inside the mall (below), I’d always assumed that the actual sales area covered both these levels, reinforced by the fact that there was an upper level fire exit in Victoria Walk, opposite The Galleries café. However, my impression from looking at the existing floor plans is that the post-1990 Woolworths’ sales area was, in fact, restricted to the ground floor, with the first floor used only for storage and staff rooms. I’m sure someone from Hartlepool can clarify whether that was indeed the case!

Former Middleton Grange Woolworths, Hartlepool (17 Sep 2009)

Against this backdrop, BHS’s plans for the site are especially interesting. As well as retaining a 13,948 sq ft sales area on the ground floor, new escalators will connect to a further 8,073 sq ft sales area on the first floor. There will also be a 2,019 sq ft, 119-seater café, which – if I’m reading the plans correctly – will feature new glazing overlooking the mall’s Central Square.

On the downside, the plans show that there will only be a fire exit – and no public entrance – to Queen’s Parade. Before it was downsized, the Woolworths store had a prominent frontage overlooking Victory Square, and reinstating this for Peacocks and BHS would go a long way to addressing the relentlessly inward-facing feel of Middleton Grange. As it is, the tatty Peacocks frontage – with shuttered windows and old signage – is a disgrace, looking for all the world like a closed-down shop, and doing nothing to knit the store into the pedestrian routes surrounding the shopping centre.

When I visited Hartlepool last week, there were signs of work going on inside the soon-to-be-BHS store, but nothing much to see due to all the windows being blacked out. Given the omnipresence of Middleton Grange’s security, I resisted the temptation to take any further interior shots, but will do my best to sneak something once BHS actually opens.

Screenshot of BHS Hartlepool job ad (9 May 2011)

Various positions, including Store Manager and Restaurant Manager, are already being advertised on the BHS jobs website, which reveals that the “exciting new concept store” is set to open in October, and confirms that it will offer “an exciting range of products, across Fashion and Home, to inspire our customers, along with a brand new Restaurant.” This suggests that Hartlepool’s BHS may open slightly ahead of the new Northumberland Street store in Newcastle, thereby giving us a tantalising taster of what we can expect to see here on Tyneside later in the autumn.

It may have taken Hartlepool two-and-a-half years to find a new tenant for its old Woolworths, but, ironically, it’s ended up with one of the best outcomes of any town or city in the North East. Back in December, while filming in Hartlepool with the BBC, I flagged BHS as one of the obvious potential occupants for the site, and it’s great that the unit is being filled not only with a quality name, but with a 24,000 sq ft store that will actually have more retail floorspace than its predecessor. Hartlepool still lacks a proper department store such as Debenhams, Beales or House of Fraser, but BHS’s confidence and investment should give the town centre’s fortunes a welcome fillip.

Former Woolworths (now WHSmith), Pinner, 1 May 2011. Photograph by Bryan Roberts

Many thanks to Bryan Roberts from Kantar Retail iQ, who let me know via Twitter that the old Woolworths in Pinner, north west London, has recently reopened as a branch of WHSmith.

Regular readers may recall that I visited Pinner nearly a year ago, when the old Woolies premises in Bridge Street were then occupied by Poundstar. Just as Poundstar made do with the existing Woolworths shopfront, it looks like WHSmith has similarly done little more – at least on the outside – than add its own signage to the current fascia.

Former Woolworths in Pinner, as Poundstar (14 May 2010)

With WHSmith’s opening, Pinner’s joins the growing number of ex-Woolies locations that are already on to their second occupant since the collapse of Woolworths in 2008. In some places – such as Warrington – this is simply the result of the original post-Woolies occupant going out of business, and another retailer coming in to fill the void.

Elsewhere, however, there are some interesting examples of discount retailers in ex-Woolies premises, more than likely on short-term leases, being replaced by (relatively) more upmarket or better-known names. Waitrose taking over the Alworths site in Amersham is an obvious example, as is Denmark Hill’s 99p Stores being replaced by Peacocks.

Is it just coincidence or local circumstances? An illustration of certain retailers’ relative success or evolving property requirements? Or perhaps a sign of confidence in the retail property market as big names target locations that they may have passed by a couple of years earlier? Whatever the reason, it’s fair to say that Pinner was reasonably quiet on the Friday morning when I visited last year, so hopefully WHSmith’s arrival provides a welcome boost to footfall in a retail centre that, arguably, was never the most obvious location for a pound shop.

One of Pinner’s charms is that it manages to combine a lovely historic centre with a reasonably strong retail and leisure offer. I knew next to nothing about the place before stepping off the train last year, but I was really impressed by the gorgeous High Street, lined with timber-framed buildings housing bars and independent shops.

High Street, Pinner (14 May 2010)

Tucked behind the High Street, there’s also an M&S Simply Food and a good-sized Sainsbury’s, both accessed via discreet archways and reasonably well integrated with the rest of the shopping centre.

Sainsbury's, Pinner (14 May 2010)

My general view is that places like Pinner benefit from having a healthy mix of big-name stores and interesting independents, allowing shoppers to meet most of their everyday needs while maintaining a retail centre that is distinctive and characterful.

Of course, not everyone subscribes to that view. Take those superstores away, and the romantic vision is that shoppers will revert to old-fashioned shopping habits, providing an automatic boost for the local butcher and greengrocer. Here in the North East, however, the example of Wallsend – a town that has been without its main supermarket for the last two years – reminds us that shoppers are just as capable of taking their business to the nearest Morrisons or Tesco down the road.

With this in mind, I was disappointed, but not surprised, to read that WHSmith’s arrival in Pinner has apparently provoked a “backlash” from local independent shopkeepers. Of course, local newspapers thrive on this kind of drama, and we shouldn’t believe everything we read in them. However, the “local indies object to big-name newcomer” story is wearily familiar, and often based on the flimsiest of premises.

Harrow Observer article about "WHSmith backlash"

The article in the Harrow Observer last month reported that “WHSmith is facing a backlash from independent traders in Pinner who fear the stationery giant will steal their customers”, and revealed that “a group of shops selling cards, stationery, books and printing services have written a joint letter to WHSmith bosses over their fears that independent shops like theirs will be undercut.”

On several counts this argument is bizarre. It ignores the fact that some of WHSmith’s ranges – such as stationery and newspapers – are items that Woolworths used to sell from that site without anyone seemingly complaining. Equally, anyone who’s recently been to a branch of Smith’s will recognise that its upmarket (or, some might say, overpriced) cards compete more with Paperchase or Clinton’s than with Card Factory or local independents.

What I find most depressing about this kind of article, however, is the apparent complacency and sense of blame among some indie retailers – the view that “we’ve been here forever, and how dare the big boys come in, undercut us, and nick our customers” – and the implication that everything revolves around price. What about celebrating independents’ potential to offer superlative customer service? Providing a friendly, personal touch and superb specialist knowledge that the big chains simply can’t match?

In the modern world of retailing, no retail business has – or should have – a God-given right to thrive. Success needs to be earnt. Unfortunately, alongside all the brilliant and innovative independent retailers out there, there are still too many that haven’t invested enough in brightening up dismal store interiors, in showcasing product effectively, or in offering more-than-perfunctory customer service. In short, these are shops that have coasted along, reliant on a relatively captive audience, and whose limitations are exposed when a big chain opens up down the road.

Instead of grumbling, Pinner’s indie retailers should therefore be seizing upon the opportunity afforded by WHSmith’s arrival.

Celebrate the fact that a major name has made an investment in your retail centre, bringing a vacated shop unit back into use.

Assuming local footfall increases, tap into this. Bring more customers into your own shop by offering the products that they want, wrapped up with a sense of theatre and top-notch customer service that makes people feel good and want to come back.

But, above all, don’t ask them at the till if they’d like to buy some cheap chocolate.

Woolworths, South Harrow (31 Dec 2008). Photograph by Barry Marshall

Though I’ve paid several visits to London over the last year, I’ve still only scratched the surface as far as photographing the capital’s ex-Woolies stores is concerned.

One that I haven’t yet made it to is the still-vacant store in Finchley Road, Swiss Cottage (store #1214) – apparently the last remaining empty Woolies site in north London. Many thanks to Geoffrey Barraclough and Alan Walker, who both dropped me a line last week to let me know of its impending takeover by the value fashion retailer Peacocks. According to Alan, the store’s rather flamboyant neon letters – pictured below not long after its closure – have now been taken down, with work already underway on the property’s transformation.

Former Woolworths, Finchley Road (16 Jan 2009). Photograph by Christine Matthews

Following up my visit to the former Harrow store (#1198) back in May, I was also pleased to receive some photographs of the nearby store in South Harrow’s Northolt Road (#697, opened in 1937), captured by London reader Barry Marshall on New Year’s Eve 2008 during the shop’s closing-down sale.

The shot at the top of the page features the familiar posters that bedecked over 800 Woolies sites at the end of 2008, including one proclaiming ’70% off’ (as also seen in my photo of the Whitley Bay store, taken five days earlier) and another announcing the store’s ‘Last 3 days’.

Against this backdrop of closure, it’s easy to forget that the stores had been decked out, prior to the chain’s collapse, in expectation of normal Christmas trading. As Barry remarks, his photograph below – taken three days before the store’s permanent closure – is “not without sad irony.”

Woolworths, South Harrow (31 Dec 2008). Photograph by Barry Marshall

Happily the site was empty for less than a year, reopening as discount store ‘£ or 2′ in November 2009. From the images I’ve seen the shop looks quite smart, and cleverly avoids the limitations of a single-price retailer by apparently selling everything “within a price range of £1 to £2.” With our high streets now full of Poundlands, 99p Stores and even a 90p Store, I’d be curious to hear of any other unusual price point stores that readers have come across on their travels.

Former Woolworths in St George's, Harrow (14 May 2010)

Barry also gave me a status update on the ex-Woolies in Harrow’s St George’s Centre, which looked set to be taken over by Peacocks and Sports Direct when I blogged about it in May last year. He tells me, however, that the site has recently reopened as a Wilkinson store, with thousands having apparently applied for the 90 permanent and 20 temporary jobs that were on offer.

Wilkinson has picked up a relatively modest number of ex-Woolies sites, presumably due to many of the stores being too small for its requirements – those it has acquired have typically been large and often on more than one level. However, with a product mix not too dissimilar to Woolworths, an expanding national presence of over 340 stores, and pre-tax profits of nearly £65m in 2009-10, Wilkinson is surely Woolies’ natural successor in all but name – a thriving, growing and profitable business occupying the very retail territory that Woolworths once called its own.

Thank you to Christine Matthews for the shot of the former Woolworths in Finchley Road, which is © Copyright Christine Matthews, and licensed for re-use under this Creative Commons Licence.

Hotel Chocolat, Blackett Street, Newcastle (12 Jan 2011)

Back in early November, I reported upon the impending of arrival of upmarket chocolatier Hotel Chocolat to Newcastle’s Blackett Street – the retailer’s first standalone high-street store in the North East. The store opened for business on 26 November and I dropped in for a look just before Christmas. So, how does it check out?

From the street, the shopfront and signage is elegant and understated, but the attractive yet restrained window displays do a good job of grabbing the attention of passers-by, while always allowing a clear view into the shop – and of the chocolate delights inside.

Once over the threshold, the first thing to remark upon is quite how tiny the store is. However, it manages to fit a lot into the shelves around the edge of the shop, while avoiding cluttering up the middle of the floor – an important point given how busy the shop was when I visited. As with the outside of the store, a sense of elegance and simplicity runs throughout the interior, allowing the attractive product to very much be the centre of attention.

Having chosen my treats (actually a gift for the other half), I went to the counter where two staff were serving at the time of my visit. The girl who served me was delightful – really warm and chatty – and seemed genuinely interested in me and my purchase. It was a refreshing change from too many other shops I’ve visited recently (that includes you, Peacocks in Monument Mall), where the staff have managed to converse with each other during the entire transaction, only bothering to acknowledge my presence at the point where they’ve required payment.

The excellent attention to detail carried through to the store’s packaging – a simple paper carrier bag bearing the Hotel Chocolat logo, and reinforcing the feeling of quality – and to the friendly boy at the door who bade me farewell as I left the shop.

The whole point of Hotel Chocolat is that it’s not somewhere that you’ll shop all the time – unless you’re especially well off and have a thing for very decadent chocolate. It’s perfect, however, as a place for gifts or the occasional treat – and if the customer experience is this good every time, I’ll definitely be back.

Former Woolworths (now Sports Direct), Stafford (30 Sep 2010)

The more former Woolworths stores I blog about, the more predictable it gets that I’ll be mentioning now-familiar discount names such as B&M Bargains, Home Bargains, Poundland or Sports Direct. 

Previously in Staffordshire, I’ve reported on the new occupants of Tamworth’s old Woolworths stores in the town centre (now Home Bargains) and at Ventura Park, and twice visited the old Woolies in Burton’s Cooper’s Square mall – still empty when I returned last month.  

Old Market Hall, Rugeley (30 Sep 2010)

Back in September I was able to mop up a few more old Woolworths stores in Staffordshire, kicking off with the historic market town of Rugeley. Despite spending my childhood in Tamworth, barely 15 miles away, I’d never paid a proper visit to Rugeley before. Though the dreary bus station barely leaves a good initial impression, Rugeley’s compact town centre is quite pleasant, with more interesting buildings – including the gorgeous old Market Hall – than you might expect. 

Former Woolworths (now Peacocks), Rugeley (30 Sep 2010)

Rugeley’s old Woolworths in Lower Brook Street (store #586) – pictured here in its former guise - is right at the heart of the town centre, and has been occupied by the fashion retailer Peacocks since early last year. 

Up the road, shopping in the county town of Stafford is centred around the attractive, pedestrianised Gaolgate Street, where I was pleased to see a Co-op department store still going strong. 

Co-op department store, Stafford (30 Sep 2010)

Stafford’s Co-op is owned by the Midlands Co-operative Society, which is now the second largest retail Co-op in the country (after the Co-operative Group), and has maintained a significant non-food operation at the same time as other co-ops have closed down all their department stores. 

The Stafford store’s viability is surely helped by its prominent location, a ‘Stafford Department Store’ brand that cannily emphasises its localness (seemingly a Midland’s Co-op trait, as I noted previously that the Coalville store adopts a similar approach), and the absence of any department store competition in the town. 

Though the nearby indoor mall – the Guildhall Shopping Centre – hosts more than 40 shops, I was struck by its curious lack of a major anchor store, the nearest thing being the large but oddly laid-out JJB store on the first floor. I know Debenhams is perhaps becoming too ubiquitous across the UK, but the Guildhall did feel to me like a shopping centre missing a Debenhams. 

Former Woolworths (now Sports Direct), Stafford (30 Sep 2010)

At the other end of the town, the open-air Gaolgate Place shopping precinct is very much based around a discount offer, and this is where Stafford’s former Woolworths (store #320) can be found. Sports Direct is the new occupant, though only on a short lease judging from the seemingly temporary signs stuck over the original Woolworths ones.

Market Place, Cannock (30 Sep 2010)

The nearby town of Cannock was another place that I’d never visited before. Though the part-covered Cannock Shopping Centre lacks character, I liked the busy and appealing Market Place, which had the feel of being the town’s real heart.

Former Woolworths (now Poundland), Cannock (30 Sep 2010)

Facing the Market Place, Cannock’s old Woolies (store #609) is yet another site that has been picked up by Poundland. As in Scarborough, it seems that not everyone was happy about Poundland taking over one of the town’s largest units, though the one million sales registered in the shop’s first three months would seem to tell a different story.

Rear of former Woolworths (now Poundland), Cannock (30 Sep 2010)

I previously mentioned Lichfield when the URL for Newcastle’s Monument Mall shopping centre was erroneously pointing at the site for Lichfield’s Three Spires. I’ve been to Lichfield many times before, and its very attractive city centre – packed with quaint streets and lovely buildings – always makes for an enjoyable visit.

Former Woolworths (now B&M Bargains), Lichfield (30 Sep 2010)

Unfortunately, Lichfield’s old Woolworths store (#376) is not one of the city centre’s most attractive buildings, but the arrival of B&M Bargains in 2009 at least ensured that it wasn’t empty for very long.

Rear of former Woolworths (now B&M Bargains), Lichfield (19 Mar 2010)

The more modern Three Spires shopping centre houses Lichfield’s only department store, TJ Hughes, though the city is set to gain a Debenhams if the delayed Friarsgate development ever gets off the ground. The latest design changes to the £100m scheme – reflecting the “changing market conditions” – are set to go on show to the public later this month, which perhaps bodes well for work finally getting underway before the current expiration of the planning consent in December next year.

In the coming months, any movement on mothballed retailed schemes such as Friarsgate will certainly be an important indicator of whether – and how quickly – the economy and the commercial property market is recovering after its last couple of years in the doldrums.

British Heart Foundation store, Hartlepool (16 Nov 2010)

While visiting Billingham yesterday, I also managed to fit in stops in Hartlepool and Middlesbrough. In Hartlepool, there is no sign of the large empty Woolies site in Middleton Grange’s Central Square (store #322) – previously photographed here – being reoccupied. However, a British Heart Foundation furniture shop has opened up in what was historically – prior to 1990 – part of the shopping centre’s Woolworths store.

When Middleton Grange opened – originally as an open-air shopping centre – Woolworths was one of its anchor tenants, with a prominent frontage to Victory Square. 100thBirthday.co.uk has a shot from 1970 that clearly shows this entrance, taken from almost the same spot as my shot above.

Victory Square, Hartlepool (16 Nov 2010)

However, just as many of the largest Woolies stores were closed or downsized in the 1980s, I understand that the Hartlepool Woolies was reduced in size in 1990, with the  British Heart Foundation and Peacocks both now occupying parts of the space that Woolworths vacated back then.

Former Woolworths and Waremart, Middlesbrough (28 Jun 2010)

Like Hartlepool, nothing seems to be happening with Middlesbrough’s old Woolies store (#1200) either. Value retailer Waremart took a temporary lease on the Hillstreet unit in April last year, and was trading from the site when I first visited back in September 2009.

However, Waremart had closed by the time I returned in January this year – presumably linked to its difficulties reported elsewhere – and the site remains empty now.

Woolworths sign at back of Hillstreet mall (16 Nov 2010)

Meanwhile, Woolworths lives on in Middlesbrough as far as the sign around the back is concerned. Given the message that the sign conveys – “here is a long empty unit we haven’t let yet” – perhaps the Hillstreet management will decide to take it down eventually?

Hotel Chocolat website (2 Nov 2010)

Upmarket chocolate specialist Hotel Chocolat is to open a store in Newcastle city centre, it has been revealed – its most northerly standalone shop to date.

As highlighted by Flange at SkyscraperCity, Hotel Chocolat is set to open at 29 Blackett Street, close to Grey’s Monument. That site has been empty since early 2009, when the previous occupant, Ecco shoes, moved out.

The Newcastle store comes at a time of expansion for Hotel Chocolat, following its £3.7m fundraising – through the sale of ‘chocolate bonds’ – earlier this year. Other new stores are set to open this year in Belfast, Guernsey, Jersey, Kingston-upon-Thames and London’s Leadenhall Market, taking the retailer’s UK standalone store count to more than 50.

Hotel Chocolat already has a shop at MetroCentre, opened in 2006, as well as selling via John Lewis stores, but this will be its first standalone high-street store in the region. As yet, there are no Hotel Chocolat stores in Scotland.

Peacocks, Northumberland Street (25 Jun 2010)

The arrival of Hotel Chocolat is another vote of confidence in Newcastle city centre, which has had a pretty strong year given the economic climate. Several long-vacant units have found new occupants (such as Peacocks in Monument Mall and Millets in Market Street), while many of the units freed up by retailers moving to St Andrew’s Way have been quickly taken over by other stores.

With US fashion chain Urban Outfitters set to open on the old Green Market site next year, there is a sense that the area around Grey’s Monument could be turning into Newcastle’s fashionable retail quarter, attracting the types of names for whom Northumberland Street is perhaps too mass – or even down – market.

With its Grainger Street shop sat in the middle of these new arrivals, one retailer that will need to up its game in the face of Hotel Chocolat is the traditional market leader, Thorntons. Amid own-store sales falling 4.3% in the first quarter of this year, and no chief executive currently in place, Thorntons has struggled to define its market positioning in recent years. This may only get worse if Thorntons’ plans to “localise in-store ranges” comes to fruition, accentuating the divide that already exists between some of its smarter stores, in good locations, and the more dowdy, uninspiring ones.

What Hotel Chocolat gets right – and Thorntons often doesn’t – is that if you are buying quite expensive chocolates you need a little glamour and sense of luxury to go with it. With the former’s like-for-like sales growing at around 15% this year, Britain’s chocolate lovers certainly seem to be voting with their wallets.

Mall plan showing Peacocks (screenshot from 4 Aug 2010)

I was interested to find out a few days ago that the fashion retailer Peacocks will soon be opening a store in my old home town of Tamworth, taking a prime spot within the town centre’s Ankerside mall.

Given that jobs in the store have been being advertised since June, and with the store listed as ‘coming soon’ on Ankerside’s own website, it’s hardly entirely new news. However, it was the first my mother – who still lives in Tamworth – had heard about it when I quizzed her earlier this week.

Ankerside Shopping Centre, Tamworth (22 Dec 2008)

Peacocks opening up in Tamworth may not sound like a revelation, but new investment from a major retailer is really positive news for a town centre that has struggled to compete with the out-of-town Ventura Park complex down the road.

M&S at Ventura Park, Tamworth (24 Dec 2009)

Some retailers – including Currys, Comet, JJB Sports, Mothercare and WHSmith – long ago closed their town centre sites in favour of Ventura Park, while others, like M&S, Next, Blacks and TK Maxx, have chosen to open up on the retail park instead of in the town centre. Even those major names who are represented in the centre of Tamworth often have a Ventura Park store as well, such as Argos, Boots and (soon) New Look.

Home Bargains in Tamworth's former Woolworths (19 Mar 2010)

Part of the problem has been Tamworth town centre’s chronic shortage of large, modern retail units. I’ve always thought, for example, that Peacocks, Primark and Bhs would all do well in Tamworth if only they could find the space. However, the only large unit to have become available in recent years is the old Woolworths in George Street, eventually snapped up by Home Bargains.

Wilkinson store, Tamworth (24 Dec 2009)

Prior to that, the most significant new arrival was Wilkinson, in 1994. Moving back to the town after some years away, Wilko’s also had to be creative in finding space, carving out a new unit for itself in Market Street from a former Berni Inn (The Peel Arms) and the adjoining car park.

Even in the relatively modern Ankerside – opened in 1980 and extended in 1992 – only two of the 60 or so stores are really large units: Boots, which has occupied the same site since the centre opened; and the privately-owned Irish fashion retailer, Dunnes, which took over the site that originally housed Sainsbury’s. Most of the other units are very small by modern standards, keeping Tamworth well provided for with mobile phones and greetings cards, but little else.

To get over this problem, there have been several instances in the past where Ankerside has knocked units together to create larger, more attractive spaces. If I recall correctly, both New Look and Clinton Cards started off in single units, before expanding into the ones next door; similarly, the current Poundland site – previously MK One – was knocked together from two units in the 1990s to accommodate Mothercare.

The deserted Gungate Precinct awaits demolition (19 Mar 2010)

In due course, Henry Boot’s Tamworth Junction scheme, a planned £75m redevelopment of the town centre’s old Gungate Precinct site, should provide Tamworth with room for some large stores; indeed, the same developer’s success in signing up Next, Desire by Debenhams, Bhs and River Island for South Shields’ Waterloo Square scheme surely bodes well. However, it is still likely to be several years before Tamworth Junction reaches fruition.

Henry Boot's Waterloo Square retail scheme in South Shields (24 Jul 2010)

In the meantime, all Ankerside can really do is continue making the most of the space that it’s got, with the three units closest to Ankerside’s top George Street entrance (numbers 4 -7) being combined to form a more viable space for Peacocks.

All three of those shops have had a fairly heavy turnover of tenants over the years, especially recently:

• Unit 4-5 has had a few temporary uses since The Works closed down following the company’s administration in 2008; before that, I can remember it housing Rumbelows, Millets and, when the centre opened, a ladies’ fashion store. [UPDATE, 23 Aug 2010: I believe the fashion store was called Walter Hibbert.]
• Most recently, Unit 6 was briefly Baybeez^{[broken link removed]}, but before that had been Priceless Shoes, Gilesports, and a local bakers whose name escapes me – Graham something, perhaps? [UPDATE, 23 Aug 2010: At some point, the bakers was called Don Miller's Hot Bread Kitchen.]
• Unit 7 has recently housed a couple of short-lived fashion retailers (Gimme 5 and Bells Clothing), after previously being a branch of Select.

The resulting store will, I believe, have a ground-floor sales area of just under 5,000 sq ft, or around half that of the nearby Boots shop – a decent size, but still quite compact by Peacocks’ standards.

Prompted by my news, my mother duly went into town for a recce a couple of days ago, and reported that while there was some banging going on behind the scenes, there was no visible sign yet of the three units being combined, with no hoardings, and no signs proclaiming Peacocks’ impending arrival. This all suggests that it may be October or November before the store opens, assuming that the retailer is keen to be trading in the run-up to Christmas.

Given the revolving door of underwhelming tenants at that end of Ankerside, it’s clearly a very positive step to be welcoming a relatively big-name retailer that is likely to stick around for a while – unless, of course, Peacocks does so well it decides to upgrade to a larger site at Tamworth Junction.

Until then, the increase in footfall from Peacocks will hopefully boost Julian Graves in Unit 3 opposite – one of Tamworth’s most appealing shops (and a great use of what has always been an awkward-shaped unit), but whose premises of less than 1,000 sq ft are quietly being marketed as “to let”, “by way of an assignment of the existing lease.”

Absurdly, the advertisement contains the wording “Confidential Disposal – Staff Unaware”, despite the fact that it’s easy to find on Google (simply by searching for “3 ankerside”) and – just in case you were in any doubt – includes a prominent photo of the current occupant.

Screenshot of letting information for Julian Graves unit (6 Aug 2010)

It seems like a case of people who should know better really needing to understand how the Internet works…

Main entrance of The Range, Stockton-on-Tees (31 Jul 2010)

Yesterday I finally paid a visit – by car – to the former Big W on Portrack Lane in Stockton-on-Tees, having twice failed to find a way of getting there by bus from Stockton High Street. Since April this year, the premises have housed a branch of the home, leisure and garden retailer The Range.

Of the 33 North East Woolworths stores that closed following the company’s collapse, this is the 32nd one that I’ve visited and photographed. Something tells me a trip to Berwick-upon-Tweed will be engineered before the summer’s out.

The Range, Stockton (31 Jul 2010)

The site of Portrack’s Lane old Woolies has had quite an elaborate history. For many years, since the 1960s, the premises housed the iconic North East home and garden retailer Dickens. Badging itself as “the home improvement hypermarket”, Dickens was a pioneer of the out-of-town DIY superstore, with its advertising in the 1970s claiming that there was “nothing else like it in the country.”

In the 1980s and 90s, Dickens expanded beyond its Portrack Lane site to become a familiar site across the North East, opening stores at Shiremoor, Washington, Scotswood and Darlington. However, Dickens’ store estate proved highly attractive to its expanding competitors, and the retailer was bought out by B&Q in April 1999. The newer sites were all intended to be converted to the B&Q fascia (though Shiremoor was, I believe, later sold on to Boundary Mill Stores instead) but the presence of an existing B&Q Warehouse nearby meant that the Stockton site was surplus to requirements.

In those days, however, B&Q was owned by Kingfisher – the retail conglomerate that also included Woolworths, Comet and Superdrug – making the Stockton site an ideal location for one of the first wave of Big W superstores. The 100,000 sq ft Big W store opened in October 2000; by 2004, however – as I blogged about previously – the Big W concept had already been scrapped. Just as the Tamworth Big W store was split in two, others in the 21-strong chain were also earmarked for downsizing.

Between 2004 and its eventual closure on 30 December 2008, I’m not entirely clear whether part of the Stockton Big W was simply closed off, or whether the full floorspace continued to be used. Certainly, by the time it closed, the store was trading as Woolworths, and featured various concessions such as Peacocks. I’m sure there will be a Soult’s Retail View reader who can fill in the gaps for us.

Whatever the score was with Woolies, The Range apparently occupies 60,000 sq ft, meaning that there must be 40,000 sq ft going spare somewhere. Certainly, it’s clear from the outside of the property that not all of it is in use. The Range has reclad the section that it occupies, replacing Woolies’ white and red appearance with its own blue and orange scheme. However, the apparently unoccupied section remains untouched, as can be seen in the shot below.

The join of old and new (31 Jul 2010)

Get a little closer, and you can see that an old roof-mounted Woolworths (or Big W?) sign remains in place, highlighting the store’s ranges – clothes, toys, home, baby, cards, party, entertainment, confectionery and gifts.

Old Woolworths or Big W signage remains in place (31 Jul 2010)

Underneath, there’s also still a sign for the long-gone ‘Big Cafe’.

Big Cafe sign at Stockton's former Big W (31 Jul 2010)

However, my visit was not intended to be just a Woolies nostalgia trip – I was also curious to visit The Range for the first time, given that the Stockton store is the chain’s first in the North East.

On this blog, you may recall that my only previous mention of The Range was two months ago, when the chain’s owner, Chris Dawson, was reportedly interested in buying up some of the stores and stock of the collapsed Vergo Retail empire. For whatever reason, nothing came of that in the end, and all the Vergo stores apart from Robbs in Hexham, which was bought by Beales, were subsequently closed. Even without that transaction, however, The Range has been expanding aggressively in the last eighteen months, with 45 stores now compared to the 33 that it had in February last year.

The Range, Stockton (31 Jul 2010)

My first impression on entering the Stockton store was quite how massive it was. It may be only a portion of the old Big W, but it’s still plenty of space to accommodate quite extensive ranges across many categories, with crafts, gardening, stationery, homewares, furniture, DIY, pet supplies, toys and camping among the various departments featured.

I was also quite impressed by the quality of the store environment and merchandising, with everything much smarter and better organised than I’d perhaps expected. Recalling a visit to the Tamworth Big W not long after it opened, you might say that The Range is, in many ways, Big W’s obvious successor – stocking similar categories but arguably making a better job of filling the vast space and making it work.

Visiting an hour before closing time on Saturday, The Range seemed to be doing decent business, with plenty of cars in the car park and people laden with purchases in the store itself. Assuming that the Stockton branch is a success, it’s hard to imagine that more North East branches of The Range won’t follow, though there must be relatively few existing units that are of sufficient size.

Who knows, perhaps The Range could consider taking over all or part of the 120,000 sq ft former ILVA and Marks & Spencer Lifestore site in Gateshead, which has sat empty for the last two years? After housing two ill-fated furniture and homewares stores – that were both beautiful, but ultimately too expensive – The Range could be the more populist retailer that is needed to finally make that unit work.

Typical Card Factory fascia

Newcastle City Council has recently received a planning application for the “display of internally illuminated fascia sign and non illuminated projecting sign to front elevation” for 55-57 Northumberland Street. The applicant, I understand, is the rapidly expanding greetings card chain Card Factory.

As far as I can tell, no retailer name is mentioned anywhere in the planning application, but a little bit of detective work soon reveals the ‘Applicant Address’ as Card Factory’s head office in Wakefield, and the ‘Applicant Name’ as the firm’s Property Administrator.

Only established in 1997, Card Factory has been one of the quiet retail successes of recent years. Following a combination of organic growth and acquisitions, the business has expanded to 490 stores nationwide, making it the second largest UK greetings card retailer after Clinton Cards.

Clinton Cards store in South Shields (18 Jun 2010)

Of the two, however, Card Factory has enjoyed the recent momentum, delivering year-on-year sales growth of 27% in 2009, and a £29.4m pre-tax profit on a turnover of nearly £168m. Clinton, in contrast, had to turn over £345m – double that of Card Factory – in order to generate a similar pre-tax profit (£24.1m). Just this April, Card Factory’s founders, Dean and Janet Hoyle, enjoyed a “multi-million pound windfall” after selling a £350m majority stake in the company to the London-based private equity firm Charterhouse.

Card Factory's South Shields store (18 Jun 2010)

Card Factory has already become an established presence in the North East, with Tyneside alone having branches in Gateshead, Blaydon, Wallsend, Jarrow, North Shields, South Shields and Whitley Bay. However, Northumberland Street will be the retailer’s first foray into Newcastle, and is certainly a bold choice for a chain that tends to be associated with the value end of the greetings card market.

Site of new Card Factory store in Newcastle (17 Jun 2010)

55-57 Northumberland Street, let’s not forget, is very much at the heart of what has traditionally been Newcastle’s prime retail pitch, sat between the Fenwick department store and the main Eldon Way entrance to Eldon Square. Previously Foot Locker, the unit became vacant as part of the reshuffle of Newcastle city centre retailers that has followed the opening of Eldon Square South. Republic, you’ll recall, kicked things off by moving from its previous store in Douglas Way to a new flagship in St Andrew’s Way, paving the way for Foot Locker to move into the more fashion-focused pitch freed up by Republic.

Northumberland Street entrance to Eldon Square (17 Jun 2010)

I like Card Factory – the prices are reasonable, and the quality and range excellent – and I certainly prefer its lively, unpretentious stores over the strangely soulless experience that I tend to find at Clinton’s. However, news of Card Factory’s planned Newcastle store does reinforce what seems to be Northumberland Street’s shift towards the value end of retail, coming hot on the heels of the new Peacocks store.

Peacocks, Monument Mall, Newcastle (11 Jun 2010)

To some extent, of course, this is merely a reflection of those retailers that are currently doing well and looking to expand. On the other hand, it’s becoming increasingly difficult to imagine top-end names opening up on Northumberland Street. When toy retailer Hamleys had its ill-fated foray into the provinces in the 1980s, it seemed natural for its Newcastle store to open up in Northumberland Street (in the premises now occupied by HMV). If it were doing the same today, you’d have to imagine it heading straight for St Andrew’s Way, and a berth among Apple Store, Guess, Hollister and All Saints.

The tide could yet, of course, shift back in Northumberland Street’s favour. The JD-owned branded fashion chain Bank is set to open in the nearby Priceless Shoes unit, and will surely be an improvement on the increasingly unappealing and tacky-looking store that’s there now. 

Next, Northumberland Street, Newcastle (5 Feb 2010)

The big test, however, will be on what occupies the unit that Next will leave empty when it moves into its new Eldon Square flagship. Received wisdom seems to be that the site represents the perfect opportunity for Zara to make a return to Northumberland Street, after its short-lived stint – in a unit that was too small for it – a few years ago.

In my view, Zara’s the kind of midmarket but well regarded retailer that Northumberland Street needs to attract if its to hang on to its status as Newcastle’s premier shopping thoroughfare. With Next due to move out early in 2011, it may not be very long before we know the answer.

Former Woolworths (now Alworths) in Amersham (14 May 2010)

While staying in London a couple of weekends ago, Alworths in Amersham (above) wasn’t the only former Woolworths I managed to visit…

Having arrived at King’s Cross, first stop was the St George’s Centre in Harrow, where the large, two-storey former Woolies (store #1198) is still empty. However, Peacocks and Sports Direct are reported to be moving into some of the space, while TK Maxx apparently plans to extend its existing store.

Former Woolworths in St George's, Harrow (14 May 2010)

The supposed presence of Woolworths is still announced on the outside of the shopping centre.

Outside of St George's, Harrow (14 May 2010)

A little further along the Metropolitan line, the old Woolies in the attractive suburb of Pinner (store #706) – seen here in its former guise – is now a Poundstar discount store. It opened as a Woolworths on 8 October 1937, and closed following the chain’s 2008 collapse.

Former Woolworths (now Poundstar) in Pinner (14 May 2010)

Having travelled to the end of the line at Amersham, there was time on the return journey to pay a visit to the old Woolworths in Edgware Road (store #2031). In June 2008, just a few months prior to Woolies’ collapse into administration, the 21,000 sq ft Edgware Road store was one of four Woolworths stores in London to be acquired by Waitrose.

Former Woolworths (now Waitrose) in Edgware Road (14 May 2010)

According to the Woolworths nostalgia site 100thBirthday.co.uk, a Woolworths store first opened on the Edgware Road site on 21 March 1914, with an extension built in 1936. In 2000, it became one of the first pilot stores for the short-lived Woolworths General Store format, which apparently accounts for its renumbering to store number 2031 (for an explanation of Woolworths store numbers, check out this post from a couple of days ago).

Next stop was a store, at 120/122 Brentford High Street (store #829) that bears no architectural clues of ever being a Woolworths; indeed, I only knew it ever existed by speculatively Googling ‘Brentford Woolworths’ in advance of my stay in the suburb’s Premier Inn, and happening upon a postcard image of the store from the 1950s.

The ‘F W Woolworth’ fascia can be seen to the right of the picture, in the (then) modern County Parade. The store must have been fairly new when the photo was taken, given that it only opened in March 1954.

Postcard of the Brentford Woolworths store in the 1950s

Sadly, Woolworths’ presence on Brentford High Street was fairly brief, on the scale of things; 100thBirthday.co.uk reports that “the store did not prosper in the 1960s and was among the first stores to be closed on economic grounds during a review in 1974″.

Here’s a similar view today – by comparing the details of the two shots, and the street numbers, it looks like Woolworths would have been where the Vanity Lounge, Ouch Tattoo & Piercing and Law for All units are today.

Former Woolworths, Brentford (14 May 2010)

Last but not least, it wouldn’t have been possible to visit London without checking out one of the former Woolworths that’s now a Clas Ohlson. Step forward Kingston-upon-Thames (store #43), where Woolworths occupied the Market Street site from 5 May 1931 until the firm’s collapse 18 months ago.

Former Woolworths (now Clas Ohlson), Kingston-upon-Thames (16 May 2010)

Having repeatedly called for Clas Ohlson to come to Newcastle, I’m pleased to say that the actual store experience lived up to my expectations. The unit has been comprehensively refitted to remove any sense that it was ever a Woolworths – the opposite, it must be said, of Alworths in Amersham - creating an interior that is cool, modern, and attractively lit.

In terms of product range, the store is the eclectic mix of “modern hardware” that Clas Ohlson seems to have made its own – perhaps not so much a “chic Woolworths” as a hybrid of Robert Dyas, Maplin and Lakeland, with an inevitable Ikea-esque whiff of Sweden in the store’s look and feel.

I’d certainly look forward to paying another, longer visit to Clas Ohlson, though the distance to Kingston means that the recently-opened Leeds or Liverpool stores may be more likely targets. However, give the press release from yesterday which states that “Clas Ohlson plans… 17-22 new stores during the 2010/2011 financial year, of which 6-10 in the UK”, perhaps that longed-for Newcastle branch will yet be forthcoming.

No missing the fact that Peacocks is coming... (20 May 2010)

The opening of St Andrew’s Way back in February – and Hollister, belatedly, in April – may have been this year’s biggest retail events in Newcastle, but, three months on, there continue to be interesting and significant developments in fashion retail elsewhere in the city centre.

At Monument Mall, work is now well underway on the new Peacocks store, occupying the three-storey, 17,000 sq ft unit that formerly housed Zavvi, the Virgin Megastore, and before that Woolworths.

You can’t see anything happening inside from the ground floor of the Mall, or from Northumberland Street, as both frontages are boarded off. Rather, one of the most noticable things is that the Mall smells different to usual – of paint and wood, rather than Millies Cookies!

Northumberland Street frontage of new Peacocks store (20 May 2010)

However, go up or down a level and you can see right into the shop – shiny white tiled floors, escalators and stairs are all visible, with work looking well progressed ahead of the reported opening on 1 July. I’d have taken some pictures closer up, but there will still men in there working at 5:30, and I didn’t fancy being accosted for taking illicit snaps…

New Peacocks store from basement level of Monument Mall (20 May 2010)

Across town on the corner of Newgate Street and Blackett Street, work has also started on redeveloping the recently vacated Arcadia space into a new Next store, which – at 55,000 sq ft – will be one of the fashion retailer’s largest stores in Britain when it opens early in 2011.

Site of new Next store in Newcastle (16 May 2010)

...and the same view back in January

Again, there’s not a great deal to see yet, but the Topman and Topshop signs have been taken down, the site screened off, and some mysterious holes punched into the brick façade facing Newgate Street.

As far as I’m aware, there’s no further news on which retailer might replace Next’s current shop on Northumberland Street, but there’s still plenty of time for details to emerge. One sure thing is that we’re likely to be seeing Newcastle’s fashion retailers playing musical shops for some time yet, as new units are carved out and existing ones freed up.

Former Zavvi, Newcastle (27 Sep 2009)

Well, that’s a surprise! I’ve only just discovered that I’ve been photographing and blogging about a former Woolworths store – here, and more recently here – without even realising it. 

While I was vaguely aware that there had been a Woolies in Newcastle’s Northumberland Street many years ago, I hadn’t realised that it occupied the soon-to-be-Peacocks former Zavvi building. 

Woolworths, Northumberland Street, c.1970?. Photograph from Newcastle Libraries

The presence of the Fenwick department store in both shots above is the giveaway – and Newcastle Libraries’ superb Flickr stream has quite a few more images that show the Woolies store in all its glory. Interestingly, one great shot shows the Woolworths store still open in 1983; presumably someone out there can shed light on when it closed, and whether the property was anything else prior to becoming the Virgin Megastore. [UPDATE, 29 October 2010: I've sourced some old newspaper articles referring to Next's takeover of the site in 1985, and which infer that Woolies shut in 1984. More of that in a future post, I hope.]

The fate of the Northumberland Street shop seems to have mirrored that of many other large, city centre Woolworths stores across the UK. Between the 1950s and 1970s, Woolworths developed many flagship shops – department stores, essentially – in major city centres, occupying several floors and a prominent location. At the same time, there was often a smaller store at the other end of town – just like the branch in Newcastle’s Clayton Street. 

However, the 1980s saw Woolies downsizing or closing many of these flagship stores, at the same time as withdrawing from certain product areas (such as adult clothing and groceries) to focus upon the ranges for which it latterly became best known – toys, confectionery, homewares, entertainment and children’s clothing. Thus, cities such as Leeds and Newcastle lost their main Woolworths store at this time, but kept the smaller one. 

Similarly, when I lived in Sheffield in the 1990s, I remember hearing about the Woolworths store in Haymarket that had closed down some years before, having been rebuilt in the 1950s following war damage. The unit later became Dunnes Stores (which closed down and then reopened in the same spot a few years later), and currently houses a large branch of Wilkinson. 

Meanwhile, Sheffield’s second branch, on The Moor, lasted right through to Woolies’ ultimate demise at the end of 2008. In a neat twist, bringing us back to where this blog post started, that site too is reportedly going to become a Peacocks.

With thanks to Newcastle Libraries for the use of the historic photograph of Woolworths in Northumberland Street.

Peacocks logo

Peacocks has submitted a planning application for new signage at the former Zavvi site in Newcastle’s Northumberland Street, confirming recent rumours that the fashion retailer was being lined up to occupy the 17,000 sq ft store.

Published today, the application (2010/0159/01/ADV) is for the “display of internally illuminated fascia sign, internally illuminated projecting sign and non illuminated banner sign to Northumberland Street elevation and black vinyl graphic to windows on Northumberland Street and Brunswick Place elevation”. An accompanying application – 2010/0160/01/DET – has been submitted for the “installation of new shopfront and replacement of air conditioning units to roof”.

Former Zavvi, Newcastle (27 Sep 2009)

Very few changes to the unit itself are envisaged – the application states that Peacocks will occupy the existing three trading levels (basement, ground and first floor), and will retain all the existing links between the store and Monument Mall. In a previous blog post, back in August, I wrote that “one of Zavvi’s strengths was having entrances/exits on all three shopping levels of Monument Mall, as well as to Northumberland Street, helping shoppers permeate throughout”. The retention of all these routes in and out of the new Peacocks store will undoubtedly provide a footfall boost to Monument Mall’s other retailers, across all of the shopping centre’s three main levels.

Looking beyond Monument Mall, and the obvious fact that a large empty unit will be brought back into use, Peacocks’ arrival can only be good news for Newcastle city centre. Though it may have had a less fashionable image in the past, today’s Peacocks is a highly popular and successful retailer – it now has over 500 UK stores, with plans to open 40 more in 2010-11, and reported like-for-like sales growth of 8% in the eight weeks up to 2 January, a significantly better figure than Next (3.2%) or M&S (1.2%). It’s newer stores – such as North East branches opened in Chester-le-Street, Seaham and Gateshead in the last year or two – are smart and attractive, with bright and interesting frontages that enliven the street scene. Peacocks’ arrival at Monument Mall can undoubtedly be seen as a vote of confidence in Newcastle city centre from a thriving retailer that has not previously had a presence here.

Existing Peacocks store in Gateshead

Above all, we can celebrate the fact that we’re getting a Peacocks instead of another branch of Barclays Bank – an idea that seems even more crazy now that the former Zavvi site’s continued viability as a large, three-storey retail unit has been so clearly demonstrated.

Thanks to TownPlanningNE at SkyscraperCity’s Newcastle City Centre Retail forum for the tip-off regarding the planning application!

Former Woolworths, Consett (10 Oct 2009)

After Parts 1 and 2 of my former Woolworths photo gallery, it’s time to finish up – at least for the moment – with some more shots of old Woolies sites up here in the North East.

First up is the former store in Newcastle’s Clayton Street. The 1930s building has always been something of an architectural oddity in its location, with most of the rest of the street consisting of Richard Grainger buildings from about 1837.

Former Woolworths, Clayton Street, Newcastle (27 Sep 2009). Photograph by Graham Soult

The property, which is currently being advertised as ‘to let’, is pretty large – over 16,000 sq ft on the ground floor, with the same again on the first floor. In recent years the Woolworths store occupied only the ground floor, but I’d be curious to know whether Woolies ever had the first floor open to the public too. Perhaps there’s a reader out there who knows the answer?

To be honest, it’s difficult to see a store of this size, in this location, being re-let any time soon. This end of Clayton Street is very much a secondary pitch in Newcastle city centre (with some rather unprepossessing neighbours), and is therefore unlikely to suit the limited number of large retailers, such as Peacocks, that are not currently represented in the centre of Newcastle.

Possibly a more likely scenario is to see the building redeveloped as part of the planned demolition and rebuilding of the Newgate Shopping Centre, slated for 2011-12, into which the old Woolies had a (latterly unused) side entrance.

Former Woolworths, Byker (27 Sep 2009)

The Clayton Street shop was one of three Woolworths stores that existed within the Newcastle city boundaries until the chain’s collapse last year. One of those other stores was the Newcastle Shopping Park branch, in Byker – a slightly unusual case in that it displays no visible sign of ever being a Woolies, in contrast to most still-empty Woolworths that retain their familiar red signage.

This lack of evidence for where Woolworths actually was has already caused some confusion on the web, with Ballysundriven on Flickr (who has built up an astonishing collection of 349 old Woolies pics that puts mine to shame), and, in turn, Retail Week, mistakenly identifying the new B&M Home Store as being in the old Woolies premises. In fact, as the (very old) mall map confirms, B&M is in the unit that used to be Au Naturale, prior to its 2008 administration; meanwhile, the vast 95,000 sq ft former Woolworths unit remains resolutely empty.

Just to prove it really was a Woolworths, take a look at this picture of it, at the time of closure, on the Newcastle upon Tyne Daily Photo blog, or some shots here after it had just opened. Amusingly, while Woolworths’ own signage may have been taken down, its presence hasn’t been erased from Newcastle Shopping Park entirely:

Woolworths listed on a Newcastle Shopping Park sign (27 Sep 2009)

Only opened in 2004, the Byker store undoubtedly has a much shorter history than most of those Woolies branches that closed down a year ago; to be honest, though, the store was a bit of a white elephant from the beginning.

When Woolworths originally signed up to anchor the Newcastle Shopping Park scheme, its store was expected to be a Big W – the large, out-of-town format that Woolworths adopted in the late 1990s. However, the Big W format had already been abandoned by the time the Byker store was ready to open, so it was merely branded as Woolworths – albeit a very large one. Evidently it proved too large, given that Woolworths later brought in Peacocks to share some of the space.

Newcastle’s third and final Woolworths was the one in Gosforth High Street, which has seemingly been let to The Co-operative Food. When I revisited Gosforth last weekend, there looked to be hoardings up around the front of the store, with refurbishment work presumably underway.

Former Woolworths, Gosforth (27 Sep 2009)

"Acquired for clients Co-op Group"

Finally, another North East Woolworths that has had more happen to it since my photograph is the branch in Consett, County Durham.

Former Woolworths, Consett (10 Oct 2009)

Empty at the time of my visit, I understand that the store is now going to become a branch of the weekly payment store, BrightHouse.^{[broken link removed]}

For now – until I go travelling again - that’s all the photos I’ve got of recently-closed Woolworths. However, I’ve a couple of photographic variations left over for forthcoming blog posts, including one old North East Woolworths that shut down in 2004, and another that I think is an old Woolworths that closed down many years ago… See if you can work out which locations I’m referring to!