Vergo Retail develops online presence
Tags: East of England Co-op, Homemaker, Joplings, Lewis's, Plymouth & South West Co-operative Society, Robbs, Vergo Retail
Screenshot of holding page (15 Feb 2010)
Google ‘Vergo Retail’, and the likelihood is that you’ll currently find Soult’s Retail View among the top few search results. Indeed, since this blog launched in July, five of the top ten searches that people have used to find the site have related to the Liverpool-based department store operator, with the Ipswich store proving particularly popular:
- hollister newcastle: 262
- vergo ipswich: 252
- vergo retail: 145
- vergo retail ipswich: 84
- wilkinsons logo: 81
- clas ohlson: 63
- co-op department store norwich: 48
- hollister eldon square: 47
- vergo department stores: 47
- woolworths closing down: 47.
I suspect that the main reason why this blog has consistently shown up so highly in Google has been for want of much competition: other than a dedicated site for its famous Lewis’s store in Liverpool [broken link removed], Vergo has lacked any online presence of its own to date.
However, given the evident interest from people searching for information about its stores, I’ve always thought that Vergo has been missing a trick, and wondered how long it would be before a company website appeared. Consequently, even though it may mean that my own Vergo-related traffic takes a hit, I was pleased to see that a holding page is now in place at
